If you own or do online marketing for a local business, you understand the challenges that come with this kind of campaign vs. that of a non geo-specific brand.
Many people at the forefront of financial institutions have a clear idea of their target audience and a meticulous attention to detail about the type of wealth management they need most. Whether it is taking out a home loan, working with a financial advisor, or funding a startup, you know your client best. Unfortunately, knowing …
On a near daily basis the marketing community posts about the importance of having social media accounts. While we may debate the efficacy of one platform over another, what seems to be lacking is the element of education: we forget to explain how these platforms benefit business. For those of us that are too busy …
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Looks matter. Especially for your website. Allow me to explain why. When you type a search into Google, a small number on the top of your search gives you an interesting look into the internet world. This number shows you how many web results Google pulls for you, from all over the internet, in just …
Web presence is more than just having a website, it’s having a connected network of accounts where people can interact with you and your business on the internet. Your web presence is your digital fingerprint ranging from your social media, to your website, to your online reviews. As you start growing your business, the tone …
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Almost all businesses are striving to grow. Don’t neglect these 5 effective ways to generate local leads for your dental office. As a business owner or practitioner in the dental field you probably rely on local customers for repeat business. Here are some ways to generate local leads to help you grow. Be great at …
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Inbound links are sometimes called “External Backlinks” and is an important factor in getting high rankings in search engines. If you own or run a law firm, you are not alone. According to the American bar website: there are 1,315,561 active attorneys in the United States. While this number is split into smaller numbers for specialties such …
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